An entrepreneur's deepest pain isn't a shortage of capital. It's failing to see themselves clearly.

I've spent 22 years working with businesses. I've seen too many business owners. Some bring in tens of millions in revenue a year, yet there's not a penny in the bank — it's all tied up in accounts receivable. Some have been running their companies for over a decade and still don't know which products make money and which ones lose it. Some get ready to go public, only to have the underwriters come in, take one look at the financials and internal controls, and watch their IPO dreams fall apart on the spot. The question they ask me most often is: